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Novel is a strategy and communications consultancy helping purpose-led organisations develop clear strategies, engage communities and stakeholders, strengthen their brands and turn ideas into action.

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Novel is a strategy and communications consultancy working with organisations to build stronger communities and compelling stories.

For more than two decades, Novel has helped organisations make sense of complexity and move forward with purpose.

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We bring together strategy, websites, communication and engagement to uncover what matters, connect with the people who matter and turn ideas into clear, compelling experiences.

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From websites and digital strategy to strategic plans, Country Plans, branding, communications and community engagement, our work is grounded in curiosity, collaboration and a deep understanding of the organisations and communities we work with.

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Case Study

Explore how we bring strategy, creativity and collaboration together to solve complex challenges, build stronger connections and create meaningful results.

Dyurrite Cultural Landscape
Website Development

We created the Dyurrite Cultural Landscape website to communicate the significance of Dyurrite, bringing cultural knowledge, history and connection to Country together in an accessible digital experience.

Services

Through strategy, branding, communications and digital experiences, we help organisations create meaningful change for people, place and community.

1 / Website Design & Digital Strategy

2 / Strategic Planning & Facilitation

3 / Rebranding & Brand Strategy

4 / Content & Communications Planning

5 / Country Plan Development

6 / Community & Stakeholder Engagement

Caleres

"Our marketing work with Novel has been a game changer for the Dr. Scholl’s brand.  They are sharp, focused and dedicated – working diligently to understand our consumer, the competitive landscape and continually producing innovative solutions to business challenges. Best of all they are fun, sharp and genuinely interested in making our business better."

 

-Holly Campbell, 

Vice President of Marketing, Caleres, Inc.

Novel is based on Djab Wurrung Country at the foothills of the Gariwerd mountains. We acknowledge the Djab Wurrung People as the Traditional Custodians of this unceded land and honour their continuing connection to Country, culture, and community.

Novel

Communications & Strategy

P: 0461 395 646

E: elizabeth@hownovel.co

© 2026 by Novel

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